3 March

DRESS OF THE DAY: Little White Dress By Chic

Posted at 12:23 pm in Chic by shoeRA . 0 comments

“Chic” is trendy European women’s clothing and footwear brand, famous by chic dresses and shoes worn by Serbian celebrities and socialites. ShoeRA fans are already familiar with “Chic” as I blogged about it after my visit of their Vienna boutique in May last year. With three boutiques in Belgrade, Serbia and one in Vienna, Austria – I’m happy to announce that  “Chic” is now available in Dubai too!

“Chic” Spring Summer 2013 collection consists of two lines – colorful and playful short dresses and mini skirts, with floral textures and prints for day and elegant maxi dresses in silk, lace or chiffon with embroidery and sparkling stone embellishments for evening.

First to be featured in the Dress Of The Day column is this LWD that I immediately fell in love with as it can be worn in many different ways  – for a day look with gold flats or with high heels for the night out!


  • Silk and stretch cotton sleeveless fitted dress
  • Back zip closure
  • Round neckline
  • Knee length
  • Sheer, white coloured inserts at waist
  • Embroidery with Swarovski crystals on front panel


PS: Straight from the New York Fashion Week – Delpozo FW13-14collection featured similar dress! Check this out!

LIKE Chic on facebook and FOLLOW on twitter to be up to date with new arrivals!



This site uses Akismet to reduce spam. Learn how your comment data is processed.