Today I received the news that Gucci has again launched a limited edition Gucci 1970 bag exclusively in the House’s flagship stores across the United Arab Emirates. Twenty-five percent of the retail price of each bag will support Dubai Cares, the UAE based philanthropic organization founded in 2007 to improve access to quality primary education for children in developing countries.
Exclusively in brick red, the bag is a modern interpretation of a historic style from the Gucci’s archive. The name ‘Gucci 1970’ is inspired by the year when metal corners first appeared on the Gucci’s accessories – distinguishing the design of this new must-have.
Iconic details are the brass hardware and embellished minimalist lines. Corners are rigid, polished and engraved with the Gucci logo, jewel tassels are hand crafted in micro metallic chains and applied to the strap. The handle links the highly crafted metal chain to the leather, allowing for a practical model which is comfortable to carry.